TPW – Morgan Stanley rates the stock as Overweight

Morgan Stanley believes Temple & Webster Group can generate marketing leverage as the brand increases awareness, interest and retention.

The broker notes the group’s brand awareness rose to 55% from 30% around 12 months ago, driven by TV ad while web traffic rose three times over last year.

Overweight rating and $14 target retained. Industry view: In-Line.

Sector: Retailing.

 

Target price is $14.00.Current Price is $9.86. Difference: $4.14 – (brackets indicate current price is over target). If TPW meets the Morgan Stanley target it will return approximately 30% (excluding dividends, fees and charges – negative figures indicate an expected loss).

 

 

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